Health, sustainability, and social impact accelerators and incubators are uniquely well-suited to deliver greater value to their portfolio companies through the use of alternative financing and marketing strategies. Accelerators typically have strong brands in their sectors or communities and a network of supporters but not the financial resources to meet the capital needs of each company.
Even the best accelerators often compete for top company talent so the ability to provide differentiated and impactful results for select portfolio companies can be touted in the marketplace. Some organizations also have under-utilized corporate relationships that are ideally suited for joint capital and marketing campaigns.
Instead of merely providing the giant cardboard check, photo opportunity, and website mention, a corporate sponsor might support an accelerator’s quarterly challenge in which a company wins the chance to run a campaign financed (in part) by the corporation and supported (through network, brand, etc.) by both the accelerator and the corporate sponsor. In this scenario, the corporation delivers greater value but also receives the brand benefits of being associated with the social impact company throughout a public campaign.
Private investors with a stated mission (e.g., social impact venture capital or cleantech angel groups) and corporate investors supporting their brands (e.g., investing in companies offering healthy or sustainable solutions) are well positioned to utilize new fundraising mechanisms to deliver greater value to their portfolio companies.
LOHAS Capital enables investment professionals to offer capital and marketing campaign solutions to portfolio companies by architecting and orchestrating campaigns on the investors’ behalf. LOHAS helps its strategic investor partners:
- Take advantage of brand and investor signaling to deliver greater impact during a joint marketing and capital campaign
- Leverage under-utilized assets within their own organizations to extend the value their portfolio companies derive from the investor relationship
- Build the investment group’s own support network to serve themselves and current and future portfolio companies better
LOHAS combines alternative financing strategy, data-driven marketing technology and techniques, and sector insight and assets to optimize campaign effectiveness for health, sustainability, and social impact ventures.
I-Bankers / Brokers
I-Bankers / Brokers